Fotolia the Micro-stock Agency Lands in South Africa

We just received a press release from Fotolia one of the larger Micro-stock agencies that competes with the likes of iStockphoto and Shutterstock. The purpose of the release is to announce that Fotolia is heading to South Africa. As the press release puts it:

Fotolia continues to span the globe by expanding its services becoming the first world-wide microstock agency to establish a local presence in South Africa. The launch of localised pricing in South Africa was a strategic move to not only become the market leader in Africa but also to acquire more local content, fostering long-lasting relationships with South African customers and artists.

For a brief time I made use of their service as a photographer and even sold one or two images. It is great to see a company like this looking to grow in the African market. Read on for the full press release.

Fotolia Introduces Services to South Africa

NEW YORK, 5 November 2012 – Fotolia continues to span the globe by expanding its services becoming
the first world-wide microstock agency to establish a local presence in South Africa. The launch of
localised pricing in South Africa was a strategic move to not only become the market leader in Africa but
also to acquire more local content, fostering long-lasting relationships with South African customers and
artists.

This expansion also marks the first step towards expanding throughout Africa. Considered a “hot spot”
in the microstock world for its sunny and infinite landscapes, South African photographers are also
among the most popular contributors on Fotolia.

“We’re looking forward to discovering and recruiting more talented local artists”, says Oleg Tscheltzoff,
CEO and co-founder of Fotolia. “Localizing to countries such as South Africa means expanding the
customer base for stock imagery to millions more people and we’re excited to be the leaders here.”

Fotolia has shown steady growth since its inception in 2004. With this recent expansion, Fotolia now
provides services to 21 countries and in 13 official languages.

About Fotolia
Over 3.5 million people prefer Fotolia for affordable, royalty-free images, graphics and HD videos. With
the introduction of the Infinite Collection, Fotolia became the first worldwide microstock organization to
offer both crowd-sourced and professional images on one site. Founded in New York City in 2004,
Fotolia spans the globe with websites in 13 languages and offices in 21 countries. With over 19 million
files to choose from, find it on Fotolia.com.

Author Bio

Tristan - Founder

Founder of PhotoComment. In a relatively short space of time he has experienced the photography industry almost full circle. From camera repairs, to photographic retail, wholesale, marketing for one of the large camera brands, part time photographer and of course blogger there is hardly a moment when he is not eating, drinking and occasionally getting some sleep where photography is not involved.